Online Marketing- Mark Olsen Resume

Mark Olsen – Online Marketing

I am looking for direct interaction with executives helping them drive their strategy whether that’s through my role as a online marketing salesman, business development or Affiliate manager – all roles can lead to an increase in revenue and a decrease in costs.

A seasoned affiliate marketer/lead generator; generating millions of revenue in short time for several affiliate programs of different types and sizes.

Web2.0 is key to establishing revenue generating relationships, finding affiliates, and more.

Datamark – SchoolClick.com

Sr. Affiliate Manager

• Lead Efforts to establish online presence and create/expand program
  • Established and increased affiliate program through constant communication and necessary promotions
• Thorough understanding of all aspects of affiliate programs including SEO, PPC, overall management, communications, legal, set up of large affiliate networks such as CJ and Pepperjam and tracking systems such as Direct Track
• Use of Social Networking and Networking in general to recruit new and large super affiliates
• Aggressive go getter, networker and multi-tasker

SEO.com – Search Engine Optimization Sales

Sales Director

• Thorough understanding of SEO and all it entails
• Ability to show prospects how SEO impacts their sales
• My efforts resulted in biggest two months ever – after just two month of being their salesman.

Ancestry.com – The Generations Network – MyFamily.com

Affiliate Marketing Manager

· Thorough understanding of all aspects of online marketing including main role – affiliate program management

· Moved the entire network of tens of thousands of Affiliates to new tracking platform to enhance reporting, and overall program effectiveness and reach

· Reduced affiliate program size in order to maintain cost efficiency

· Continual analysis of reports and individual affiliate performance to determine next steps, focus and direction of program

· Reworking off the entire affiliate program due to business needs involving tracking, reporting, sales, commissions and more

· 55% increase in cost efficiency

· SEO advice and website reviews to increase affiliate productivity.

Orbizon, Inc.,
Sales Manager, Internet and Affiliate Marketing

· Thorough understanding and knowledge of online marketing, sales and business

· Sales Revenue increase to 1.5 Million in two and a half years

· Established relationships with many key affiliate networks, lead brokers, online schools and other custom relationships to ensure long-term availability of advertising campaigns and profitability

· Overcome ongoing lead generation challenges of quality, conversion, retention, quantity, ongoing sales, fraudulent clicks, cross-selling, payment and collections

· Work with Affiliate Managers, Owners, Brokers and other key people to ensure a successful campaign

· Find and implement new partner and affiliate relationships to ensure profitability

Public Relations Manager of Public Service Websites, including MapSexOffenders.com

· Obtained media attention and publicity and acted as spokesman

· Site featured on major news networks – Fox News Live, CNN, MSNBC, Newsweek

· Drove up to 100,000 individuals to website simultaneously

· Maintained thousands of visits to website after media attention
– Resulted in being listed on Google over 20,000 times in just six months

Check Point Software Technologies
Supervisor, Technical Account Management

· Customer satisfaction of premier accounts, including many Fortune 500 companies

· Developed, edited and maintained flow charts, forms and web content

· Supervised, hired, trained and coached five account coordinators and nine customer advocates

· Maintained 50 major accounts

· ACD system, including changes to ACD schematics

· Customer service calls, emails and escalations

· Instituted, developed and maintained Team Guide of FAQ’s, procedures, policies and flowcharts

· Implemented, administered and maintained Goldmine Database

· Sent to Israel to resolve huge customer service backlog; excellent results and turnaround time

IBM Techline, November

· Increased productivity by 80%, using available but unused technology

· Routed issues to the correct expert as quickly as possible

Technical Skills

· Microsoft Office and Windows current programs – computer savvy – type 50+ wpm

· Other specialized software packages according to job requirements

· Social Networking, online media, PPC, SEO, CPA, CPL, CPA, CPM, OPM

Other Skills

· Fluent Spanish speaker and writer

· Eagle Scout

· More than 10 years customer service experience

· Good judgment and excellent problem-solving skills; innovative solutions to complex problems

· Strong organizational, time management and communication skills

· Flexible, adaptable, proactive, self-motivated – a “go-getter”

· Natural leader

Education:
Brigham Young University Idaho (formerly Rick’s College)
Associate Degree

Brigham Young University, Provo, Utah

Bachelor of History, Family History Spanish Emphasis

**Intern – Genealogy researcher in Spain, France and Portugal, Summer 2003

Please email me for complete resume.     cougarmark    x    gmail

Tags: affiliate marketing, Affiliate Marketing Manager, For Hire, Lead Generator, Mark Olsen, social media, web 2.0